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Quite often, advertisers need to change their advertising payment methods or even reconfigure their account, for example, from an individual to a legal entity, due to a change in payment details. There are many nuances in this matter that require care and focus.

It is search engine optimization that will allow you to expand the audience of potential customers and get more traffic for your website with minimal investment, although you will have to wait for a noticeable result for some time. What do you need to do before starting SEO optimization for a small business?

To get the best results, it’s important to choose the right company to work with. There are many factors to consider when choosing a digital marketing company. The top 5 digital marketing companies in Kyiv that are described here are exactly in line with these factors.

Behavioral factors (BFs) are metrics whose value is formed based on the experience of website visitors and which influence the ranking of a website and its pages by search engines when generating search results.

A business owner needs to turn website visitors into paying customers. And turning website users into paying customers is the most difficult task.