



Every Google update brings changes to search algorithms that can affect your website’s visibility. Sometimes these are minor tweaks, other times they are large-scale Core Updates that completely overhaul the ranking principles.




The rel=”canonical” attribute is an HTML markup element that tells search engines which URL is the main (or canonical) URL for a page and helps avoid duplicate content.
ABC link exchange is one method of link profile building in which three or more sites exchange links in an indirect way to avoid obvious reciprocal exchange (A↔B).
The iFrame tag is a useful tool for diversifying the content on a website. WEDEX will tell you how the tag affects SEO and what you should pay attention to.
A favicon or favorite icon is a small 16×16 pixel image used in browsers to identify a page or website.