Website traffic and rankings in search engines change quite often, and constant monitoring is required to detect them. The reasons for this can be both updates to search algorithms and the introduction of sanctions, manual or automatic.
Google Business Profile (GBP) is a free tool that allows you to influence how your business appears on Google search, Google Maps, and Google Shopping. Using this tool, you can contact customers, post business updates, list products or services, and more.
For a “safe” website migration, you need to act according to the plan and be careful. Be sure to keep backups, deploy a technical domain closed from indexing to implement changes and checks, and traffic losses will be minimal.
Usability is the property of a product to be usable. It determines the overall degree of convenience of an item when used.
It is search engine optimization that will allow you to expand the audience of potential customers and get more traffic for your website with minimal investment, although you will have to wait for a noticeable result for some time. What do you need to do before starting SEO optimization for a small business?