Blog

14/11/2023
3197
Oleksandr Romanenko
Team Lead/Senior SEO specialist

Micro-markup is used to mark up data on website pages in a search engine-friendly language, which allows search engines to use the marked-up data to display information in the SERP, which improves answers to user questions – in fact, the main task of the search engine.


10/11/2023
2395
Olha Tyshchenko
Editor

A full set of tools for website promotion is not cheap. But promoting without them is not so effective; moreover, they make it possible to work efficiently and not waste time on tasks that can be performed automatically. This is where free SEO tools can help us. Often, they are no worse than paid tools for SEO, and each of them is useful in its own way.


03/11/2023
2212
Nataliia Hruzska
PPC Specialist

How to quickly calculate the budget for advertising on Google? What should you start from to objectively assess your capabilities and resources? These questions are asked by almost all business owners and advertisers who have decided to promote themselves using Google services, because a well-crafted Google AdWords budget forecast is a guarantee of the success of an advertising campaign and its effectiveness.


30/10/2023
2262
Yuliia Petrychenko
Editor

Copywriting is the writing of textual content for any form of marketing and advertising aimed at closing all the questions that people have when making purchases or ordering services online.
Rewriting is the “rewriting” of any texts (from one or more sources) in other words, but always with the preservation of the semantic content.


26/10/2023
2275
Olha Tyshchenko
Editor

Search robots are the main component of the search engine and the connecting thread between the user and the published content. If a page has not been crawled and is not included in the search engine’s database, it will not appear in the search results. And then you can see it only through a direct link.


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