Content is the king of modern marketing, and its role in online business development is hard to overestimate. It includes not only textual materials, but also photos, videos, and other visual elements that together create a comprehensive image of your business.
Today, User Experience (UX), which means “user experience” in English, is a very common phenomenon that is relevant when developing any new product for the Internet. UX specialists are mostly found in design, but UX copywriting is also developing rapidly.
Mobile-First Indexing is a process where Google uses the mobile version of your website as the main one for indexing and ranking. This means that mobile content becomes the key to determining the relevance of your website in search queries.
Google News organizes news stories so that users can easily get information that matches their interests and location. The Google News algorithm takes into account SEO parameters that determine which news is the most organic and important for users.
Storytelling is the ability to sell with the help of stories. An indispensable component of effective storytelling is the emotions that the reader or listener is immersed in. The method evokes emotions that can change dramatically.