Outreach is one of the tools for developing the external profile of a website.
It is based on a direct agreement with the owners of various Internet resources to post the necessary content with a mention of the site, brand or event. Most often, the main tools are backlinks or banners that are competently integrated into the published material.
Micro-markup is used to mark up data on website pages in a search engine-friendly language, which allows search engines to use the marked-up data to display information in the SERP, which improves answers to user questions – in fact, the main task of the search engine.
A full set of tools for website promotion is not cheap. But promoting without them is not so effective; moreover, they make it possible to work efficiently and not waste time on tasks that can be performed automatically. This is where free SEO tools can help us. Often, they are no worse than paid tools for SEO, and each of them is useful in its own way.
Copywriting is the writing of textual content for any form of marketing and advertising aimed at closing all the questions that people have when making purchases or ordering services online.
Rewriting is the “rewriting” of any texts (from one or more sources) in other words, but always with the preservation of the semantic content.
Search robots are the main component of the search engine and the connecting thread between the user and the published content. If a page has not been crawled and is not included in the search engine’s database, it will not appear in the search results. And then you can see it only through a direct link.