SWOT analysis: what it is and examples of use
Business exists in a constantly competitive environment, so for its successful development, it is necessary to take into account the strengths of the enterprise, risks, and various factors of influence. This is exactly what SWOT analysis helps with. In this article, we will tell you what a SWOT analysis is, why and how it is conducted, and provide examples of it.
How to open an online store
Thanks to the development of the Internet, entrepreneurs have an exceptional opportunity to create an online store and sell their goods online. In this article, we will tell you how to open your online store and earn a high income from online sales with a detailed description of all the stages.
What is e-commerce
The concept first appeared in the United States on August 11, 1994. The world’s first online purchase of Sting’s Ten Summoner’s Tales was made there. From that moment on, despite various difficulties, the sphere has been gaining popularity every year.
A complete guide to Google My Business (now known as Google Business Profile)
Google Business Profile (GBP) is a free tool that allows you to influence how your business appears on Google search, Google Maps, and Google Shopping. Using this tool, you can contact customers, post business updates, list products or services, and more.
Google’s collaboration with merchants to increase shopping options
The Shopping Graph is a dynamic model, powered by artificial intelligence, that understands the ever-changing set of products, merchants, brands, reviews, and most importantly, product and assortment information that is sourced directly from brands and retailers, and how these attributes relate to each other.

11/08/2023
4276
Olha Tyshchenko
Editor