Articles tagged with #SEO

Search engines are constantly evolving, introducing new filters and improving ranking algorithms. Bulk link buying or over-optimization can now lead to sanctions. This suggests that old methods of promotion are more ineffective, and any mistake can lead to website blocking.

Google Search Console, also known as GSC, is a free service from Google that allows website owners to monitor the overall health and performance of their sites using data directly from Google.

An SEO specialist is a person who is an expert in search engine optimization and bringing web resources to the top of search engines.
A competent SEO specialist understands not only website ranking algorithms, i.e. the principles of how search engines raise resources to high positions in search results, but also the basics of marketing, sales, copywriting, and advertising.

If you suspect a hack, you need to conduct a comprehensive scan and find the source of the infection. There are no universal instructions for this process, but there is a general sequence of actions that should be followed.

It’s your choice whether to hire a professional agency or individual freelancers. Of course, when searching, don’t forget to look at cases and reviews of previous clients, but also consider what people buy from people. You should choose someone with whom you feel comfortable communicating and working both financially and emotionally.