Articles tagged with #Useful tips

30/10/2025
1307
Pavlo Vlasiuk
CMO

Video reviews reduce uncertainty, build trust, and motivate purchases, making them a key tool in modern marketing.


22/10/2025
1396
Vitalyi Kotov
Head of PPC department

The digital market is becoming increasingly saturated, and users spend their time not only searching, but also reading news, watching videos, checking email, and using mobile apps.


22/10/2025
1277
Olha Tyshchenko
Editor

A Customer Journey Map (CJM) is a visual representation of the consumer’s journey from their first contact with the brand to repeat purchases or recommendations.


16/10/2025
1661
Vitalyi Kotov
Head of PPC department

The cost of contextual advertising is determined by the size of the budget and a number of external and internal factors. These factors influence the effectiveness of the campaign and the final price of attracting a customer.


13/10/2025
1372
Olha Tyshchenko
Editor

A brand archetype is a way to quickly and clearly convey your company’s inner character and values to your audience.


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