Blog

Types of advertising campaigns in Google Ads

25/04/2024
4262
Nataliia Hruzska
PPC Specialist

Contextual advertising on Google is advertising that is displayed in search results, on YouTube, and on partner resources. Before you start setting up a Google Ads campaign, it is important to determine its purpose – that is, what you want to achieve with the chosen tool.


Website optimization for voice search

23/04/2024
4102
Olha Tyshchenko
Editor

According to Google statistics for 2023, half of users prefer to use voice search on their mobile devices. 35% of users use voice assistants to find out the weather and news. A billion or more voice queries are made every day.


NaZakhid 25: Revealing the secrets of SEO promotion in Western markets

23/04/2024
4449

SeoProfy, an international digital marketing agency, invites entrepreneurs, innovators in the startup industry, marketers, programmers, and search engine optimization specialists to attend the free NaZakhid conference.


How to calculate return on sales

22/04/2024
4574
Olha Tyshchenko
Editor

Return on sales is one of the main and main indicators of the work of any company. Its analysis makes it possible to assess the efficiency of business operations, sales mechanisms and new technologies introduced into the organization, which affect the work processes.


SEO optimization of the site on your own

17/04/2024
3272
Olha Tyshchenko
Editor

In the pursuit of digital presence and competitiveness, understanding the basics of SEO becomes a necessity for every web resource owner. The aspects that we will describe below are at the heart of the functioning of search engines and determine the visibility of the site in the online space.


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