Articles tagged with #SEO

Links form navigation for users, transfer page weight in SEO, and determine how search robots scan your resource.

A drop in traffic or the sudden disappearance of a website from search results can be detrimental to a business. Often, the issue is related to Google’s actions, ranging from algorithmic adjustments to manual penalties (bans).

Anchor acts as a short communication signal: it tells both the user and search engines what the target page will be about.

In digital marketing, link weight is one of the basic factors that affects a website’s visibility in search engines.

Micro-markup is one of those technical elements that are invisible to the user but critically important for SEO.