06/01/2026 
1706 
Pavlo Vlasiuk 
CMO 
Інтернет-маркетинг
простою мовою
Fact-checking in marketing: less emotions – more facts
Fact-checking is the process of verifying the accuracy of statements, information, and data in texts, publications, or other types of content.
How to find out the link weight
In digital marketing, link weight is one of the basic factors that affects a website’s visibility in search engines.
Project Roadmap: a tool for planning and control
A project roadmap is a high-level document. It reflects goals, key milestones, releases, and approximate deadlines, but does not detail daily tasks.
Marketing mix: a basic model for launching any product
A marketing mix is an integrated set of decisions and tools that a company uses to bring a product to market, communicate its value to the target audience, and achieve commercial results.
Longread doesn’t mean boring: how to write in-depth materials in an interesting way
Longread is not a format for the sake of format. For business, it is a tool for positioning, funneling, and trust.
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