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How to grant access to Google Ads, Analytics, Tag Manager & Merchant Center

28/05/2021
4313
Nataliia Hruzska
PPC Specialist

Quite often in the work of SEO specialists, contextual advertising specialists, and marketers, situations arise when you need to provide guest access to another user to Google Ads, Google Analytics, Merchant Center, and Google Tag Manager accounts.
Let’s take a closer look at how to do it.


What is Internet promotion?

17/05/2021
4341
Olha Tyshchenko
Editor

Internet promotion or Internet marketing is the promotion of goods or services through online services. There are the following types of internet marketing:
Email marketing.
SMM.
Influencer marketing.
Search engine optimization.


How to set up goal tracking from Binotel in Google Analytics

06/05/2021
4483
Nataliia Hruzska
PPC Specialist

There are some advertising campaigns that mostly involve interacting with users only through calls. Usually, these are medical topics, as well as, for example, taxi services, food, water, or ready-to-eat services. And here you can’t do without setting up goal tracking with Binotel in Google Analytics.


Development of a website structure

30/04/2021
4509
Oleksandr Shmidko
SEO Specialist

Website structure is a navigational and logical combination of all pages of an online resource. If you consider the structure as a diagram, you can add that it also defines the principles of interaction between different elements of the resource.


How to install Google Analytics code via GTM on your website

09/02/2021
4417
Olha Tyshchenko
Editor

Detailed instructions on how to install Google Tag Manager on your website with screenshots. As well as ways to install Google Analytics codes using GTM.


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