Articles tagged with #Marketing

05/03/2026
904
Iryna Voitovych
Copywriter

Customer focus is a systematic approach where all parts of the business work for the convenience and benefit of the customer: product, processes, communications, and internal culture.


04/03/2026
867
Pavlo Vlasiuk
CMO

A loyalty program is not just a discount tool, but a multidimensional business strategy.


04/03/2026
730
Iryna Voitovych
Copywriter

A workshop is an interactive event with a clearly defined task, facilitation, and practical results.


04/03/2026
1269
Iryna Voitovych
Copywriter

TikTok provides a quick snapshot of attention and potential virality, but a clear strategy is needed to turn that attention into real business results.


03/03/2026
797
Iryna Voitovych
Copywriter

In marketing, analytical data helps answer questions such as: why has conversion fallen, which channels bring quality traffic, and which customer segments are profitable in the current business.


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